Thomas
Haase "Philosophy" |
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The
top priority of digital media development must always be functionality.
It is always more important to make a product work under different
conditions than to integrate non-essential features that will limit the
product's range of compatibility or usability. It
is always a symptom of incompetence if someone integrates a
design feature into an application software causing it to require
certain versions of the operating system or even some new piece
of hardware. One also has to take into account that a development machine typically has all hardware and software components installed that are required to make the product work, and that these components may be missing on customer machines. And the note "click here to download component X" will only increase the extent of embarrassment - aside from the fact that trying to saddle the customer with saved development efforts is actually an impertinence. A
special subject are the computer operating systems. The purpose
of an operating system is to enable a machine to run application
software. Unfortunately, in today's real world, the digital market with its continuous bad technological developments and design trends - being occasionally quite lucrative for the developler - is increasingly becoming a pain for the customer. (In the hardware branch, it is already even the case that the customer has to do one of the most expensive production processes belated and unpaid - the final testing of the product.) In order to escape this trend, the developer's side requires only a few thoughts more and a few coins less - and that's quite feasible... Thomas Haase
Depicting the real world is not digital art The electronic
revolution has significantly increased the potentialities of artistic
designing. An outsider
may think the most striking difference between classic print media
and the new digital media is that the latter ones can be animated
and interactive. However, the basic elements of the new digital media are typically depictions of a purely virtual world as it was unthinkable at times before the electronic revolution. A today's web designer does not walk around with a camera. Instead, he is sitting in front of his computer, focused on calculating the properties of a virtual world that only exists in his brain and in his machine which will then compute the desired depictions of that virtual world. Video and audio are no longer captured, but created out of nothing by means of mental imagination and technological knowledge. Therefore,
extensive high-level skills are a must for any digitally creative
individual. In order to create something "new", it is
no longer sufficient to simply assemble depictions of the real world. If one does not meet these requirements, his digital products will actually be something like animated, interactive print media, in the worst case e.g. a web site assembled from tuned photographs and texts. Thomas
Haase |
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